8 Simple Ways to Improve Typography In Your Designs • Blog Archive • AisleOne

I have been seeing a growing, positive trend of applying traditional graphic design principles to the screen; I’m excited by the new levels of communication on the subject. As a print designer by training, I have been interested in the subject for years— but only in recent months have I seen articles such as this be published online (or even blogs like this for that matter).

This is an excellent little article from AisleOne—a design resource focused on graphic design, typography, grid systems and modernism. I particularly enjoyed the attention to typographic scale. Often times I see designers pick type sizes with no thought, care or attention to any underlying logic. Personally, I never create my own: I stand by the 16th century method.

From ‘The Elements of Typographic Style’ © by Robert Bringhurst:

In the sixteenth century, a series of common sizes developed among European typographers, and the series survived with little change and few additions for 400 years. [] Use the old familiar scale, or use new scales of your own devising, but limit yourself, at first, to a modest set of distinct and related intervals.”

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About workpath

I am a visual communication designer for print, digital interface and environment. I am currently focusing on digital user interface design for web, applications, mobile and consumer products in Seattle, Washington.

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